Thanks for 15 years

We’re taking a few minutes to pause the music and bask in celebrating our 15th anniversary. What a ride! 15 years of creating our dream. 15 years of making friends. It seems like yesterday we were sitting in Chase’s garage surrounded by shirts wondering if anyone would ever buy a single one!

We never could have done any of it without the incredible love and support from all of you—the Howler Family. Thank you.

We aren’t going anywhere anytime soon. We’re still dreaming big and plotting the next thing—just like back in the garage days. Here’s to many, many more years of Howler Brothers!

Much love,

Chase & Andy (and everyone at HB)

15 Year Party Pics!

We just had to throw a giant gig to commemorate the big 15. And, of course it had to be at our home away from home, Donn’s Depot. Live band karaoke, a tour bus, a bounty of good grinds from All Pro Smoke Show, a cameo by Wrinkle Neck Mules (our old band) and a MASSIVE turnout from members of the HB Family from far and wide. Here’s a little recap to relive the magic. Mark your calendars for the 20 year in 2030 so you can be there. 

TOP 15 MOMENTS IN HOWLER BROTHERS HISTORY

We talked a lot around Howler HQ about the best moments of our first 15 years. It was not a scientific process, but we finally landed on the Top 15 Moments in Howler Brothers History.

15

The unofficial mayor of Austin, Matthew McConaughey, visited Howler Brothers HQ in 2018.

14

When Hurricane Harvey brought major flooding to Texas the HB Family came up BIG, buying over 2,700 special edition shirts and raising $100,000 in relief funds. (2017).

13

In 2016, we launched our first of 10 straight collaborations with Austin City Limits Music Festival. It’s still going…

12

Our holiday parties are all the stuff of legend but we think we broke the record for the longest bar tab in Texas at Donn’s Depot on December 9, 2022.

11

If you know our story, you know that all roads lead back to the University of Virginia. We had a chance to create a collection for our beloved Cavaliers in October, 2024.  

10

Only a select few get their own Gaucho Snapshirt. In 2017, we delivered two 1 of 1 special editions to two longtime friends of the brand Jimmy Kimmel and the late, great Flip Pallot.

9

In 2015, we named Kameron Brown as our first official Ambassador. A true friend of the brand, then and now.

8

We cut the ribbon on the South Congress Outpost, our first retail store on October 1, 2020.

7

The legend’s legend Willie Nelson wore our Pilot Bird shirt on the 50th anniversary taping of the famed Austin City Limits television show on October 17, 2024.

6

We aren’t exactly sure why, but the 2018 filming of our promo video for the Aguacero Rain Jacket in Oregon just had all the special sauce. The Aguacero is gone (for now?)  but the video lives on!

5

For our 10 year anniversary, we put together a comprehensive coffee table book called A Decade of Howler Brothers. It’s a living memento of our first decade and a beautiful thing to pick up. 

4

You can read all about our famous Gaucho Snapshirt on our website. All of it goes back to that first one, launched on March 8, 2012.

3

We had a massive, old school movie premiere in Austin (complete with paparazzi) for the debut of our origin story, “See For Yourself”, in 2022. 

2

On 10/1/12, we hired Howler employee #1 Avery Nystrom. She’s still with us, working on her 16th year!

1

With absolutely no idea what we were doing or how we would sell any of the stuff packed in Chase’s garage, we officially launched Howler Brothers on December 10, 2010.  

A TOAST TO THE TEAM

We would be nothing without the absolutely amazing team that works every single day to make the Howler engines roar. Many of them have been with us for a LONG time. Some even started back in the garage days when HB was but a budding dream. Cheers to the entire team and thanks for making this whole thing a dream come true